It seems a lot of admins fail to use social media to recruit members for their forum which is a shame; Twitter can be a great tool for getting people to visit your forum. From what I’ve seen, a lot of admins like to connect their forum’s RSS feed to their Twitter account and call it a day. But we all know that method isn’t really good for attracting visitors or even getting followers. So, what are some ways you can use Twitter to get more members and to build your forums social following?
Follow Your Members on Twitter
Generally, your members’ friends will have similar interests as they do. So, it makes sense to try to reach them first. A good place to start is by following the members that are currently on your forum, and reaching out to them through simple communication. Saying hello or sending a message about how you appreciate their activity, or even replying to their tweets is a great way to build a stronger relationship with them, and since they’ll be responding to you, most likely their friends will take a peek at your account and forum.
Depending on your niche, people are going to always need help with something. While you shouldn’t spend a bunch of time helping one person, answering people’s questions or directing them somewhere with an answer is a great way to get people to check out your profile and follow you.
Really, there’s not many forums out there with a strong social media account that is actually engaging people and helping them. So, by answering questions and helping people, you are already doing more than most communities out there. Even if they follow your account and don’t join your forum, you still have access to one more person that will probably actually click your tweets.
Promote a Landing Page on Twitter
While a bunch of us know what a forum is, there are still a huge amount of the population that doesn’t. So, while some people will know what do when they get to your forum, a lot of people won’t.
So to capture everyone you possibly can, I think it’s important to have a landing page you can link to, instead of just the main index that describes what your forum is about, how to join, and all that – just so you have an increased chance of capturing the people who are interested, but have no idea where to start on a forum. Plus, it prevents people from being overwhelmed by a bunch of content the first time they visit your site.
So, those are some simple ways to get some more members from your twitter efforts. If you do any of the above, then you’re better off than most of the communities that are starting today. Just remember: engage people, help them, and just keep your name out there for people to see. Not everyone is going to join, but having your name out there is extremely important. Aim to create a tight community on and off the forum, and don’t just spam Twitter like most admins do.
Anyway, what methods are you using to get more members off Twitter?