Should Design Agencies Employ Social Media?

[Jax]

Should Design Agencies Employ Social Media?

This is a question I have been debating for a little while, I would love to hear your thoughts on this.

I work as a Creative Freelance Designer and wanted to use social media notably Instagram and Dribbble to sell my business to potential customers. The issue here is, do I want to focus on posting with little to no effect or should I focus on a locally based advertising like in local publications.

I have worked out the pros and cons in a list here:

Pros:

• Its Free and can be scheduled
• I can reach a global audience
• I can use the social profiles as portfolios

Cons:

• Can be a long wait with lots of testing to get a good campaign going
• Time-consuming
• may not build a local base

What are your comments?

 

[Jerlene]

Everyone should use social media because social media is where the traffic is at. Sure it's time consuming, but it could be very rewarding eventually.

 

[stijl]

Yes, many perspective clients will perform due diligence on your company and services by scanning the social media platforms.