You can get Google Analytics by signing up, or signing in to your Google account here ..
https://www.google.com/analytics/report ... /settings/?
Here's my G-Analytics report, as an example. I labeled some sections in orange text.
http://i32.tinypic.com/i2w1e8.jpg
Traffic stats .. is basically your traffis assessment for the pervious 30 days. As you can see from this, my peek period was July 30th; and watching this graph, my busiest days are on the weekends.
See the colored circle ( pie chart)? That shows exactly where your traffic is coming from.
Direct Traffic. Is your members, basically coming to your site from a bookmark, favorited, or from Opera speed dial.
Referring sites. Any link you have placed on another site, text ad, signature, affiliate button, or a promotion forum service, that gets clicked and brought you your site, is where referring traffic comes from. ( this really helps to determine which affiliated sites are working, and which are not)
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Search Engines. Self explanatory. Any traffic that comes to your forum, by typing in key words, that brings up your forum on the list of related sites from those key words.
Sources ... this is details on where your traffic is coming from. Direct is almost always first, and most, cause it's your returning members, and come from a direct link they have saved to the forum. Then, it will list which sites are bringing in most of your traffis. Thed main p[age only list the top 5, but you'll have over a dozen pages, depending on how much you advertise, and whoich are effective in bringing traffic.
Search Words. This comes from Google search engines. And it will tell you which key words exactly are finding your site on searches. VERY useful stuff here.
One search word I found humoros, which it #4 on my list, "super smash bros brawl a place where banned brawlers from forums go" ... with almost 60 hits, just from the past month.
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This is just for those who don't know about Google Analytics, and wanted to see it in action. Very useful info, that you may want to keep up with; to see what's working, and not, in bringing in traffic.