Are forums on their way to extinction?

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This is an interesting topic that has gotten a lot of run over on the Xenforo forums so I figured I'd pose it here to see what everyone thought?

As someone that has been involved with owning and running forums for over 2 decades, I definitely think there has been a giant decline in the popularity and usage of forums. Obviously some of it has to do with social media, some has to do with giant conglomerates like Reddit and some of it has to do with the stagnation of forum software in general, but are there other factors in play as well?
 
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My take on the issue is social media. As I see it, social media had taken over the internet in terms of communication. The email is now second fiddler to Facebook Messenger. Facebook groups have replaced the popularity of Yahoo groups. And there's also the Facebook Page which is popular with celebrities. So where does the forum stand now?
 
No, forums are not dying. Social media has not killed them, nor will it. They each serve separate purposes and only really compete in the vaguest sense of "I have <quantity> of time... what do I do?" (and in that case then all hobbies compete).

If anything forum use has increased by 8% from 2012 to 2016.

Instead of tying all this out again, I'm just going to include one of my previous posts where I pretty much cover everything.


People keep saying social media is killing forums. But there's never any actual proof of that, just vague anecdotal evidence like people saying "my forum didn't do well". But having a few forums that didn't do well doesn't entail that all forums are dying.

Though according to some evidence, forum use is actually up by 8%. And that may continue to grow, especially as social networks like twitter decay (it's possibly up for sale at the moment... a sure sign that things are not going well). Even facebook was having issues, like where it was accused of censoring dissenting voices on political issues.

I think there's something else at play here... Years ago, back in 2004-2005 when facebook et al started, running a forum was harder. There weren't nearly as many options and you often had to know a lot about code to make them work. (Ever experimented with InvisionFree 1.3 and added a mod to it? If not, let me tell you that it's a bit of work.) But as time went along, a number of great options for forums. Options that allowed people to start forums with minimal risk and no need to know a lot about coding. This lead to more people being able to start forums. This is where the issue comes in... With no risk to try starting a forum and the barrier to entry low... why not start one? But some people are not qualified to be admins. Some might abuse their power, others get bored and wander off, others still have no idea what they're doing. (How many times now have we seen that sort of person show up who has more ads than content on their site and expects to get rich?)

Plus people often have unrealistic expectations about their site. They think just because they start one it'll get popular. That's a lie. There's a lot that goes into it that just never gets seen. They say success is an iceberg... Only the tip of success is visible, but not the much larger hard work that keeps the rest afloat.

Because of easy of entry the market started getting flooded with forums, there became too many options to pick from. The competition became much harder and many forums simply couldn't compete. But this isn't really a bad thing. I mean there are loads of people who aren't fit to be admins. This was a vital way to weed them out.

For example of this, I recall this issue a few years ago when Harry Potter roleplay forums were the thing. There were loads of them all trying to advertise and pull from the same member pool. Most of them only existed because that admin wanted to push their preferred relationship. In the end, most of them died off within a few weeks. If they were actually dedicated they wouldn't have given up. But they weren't, they were only interested in serving themselves. They would not have been good admins.

Another thing that likely factors in here is exaggerated perceptions. If I asked what percent of the US population is gay, most people would say around 20-25%. The truth? in 2014 it was closer to 3%. (Note, this is not the place to debate gay rights or what percentage of the population is. If you want to do that... another topic.) But what does that have to do with forums? Simply that people tend to think things are larger/more prominent than they actually are. (This is especially true the more they hear about it. So if you hear that forums are dying many times, you tend to think it's true and a larger issue.) Their forum (and maybe a few that they knew of) died so all others must be dying too. The thousands that are alive and well don't count, likely because they don't see them and aren't hearing about them. It's only usually the failed forums you hear of often.

The post in spoilers was originally posted here.
 
I agree with Zero. 🙂 I don't think forums are dying, nor will they. New ones pop up daily and even sometimes old ones we thought were gone forever re-open and re-surface and go on to continue the success they initially had years ago.

If forums were 'on their way to extinction' companies such as Invision Power and Xenforo would cease to exist as well. They wouldn't both be working hard on their next major version of their software if forums were truly 'on thei rway to extinction' because what would be the purpose?
 
Forums are on the decline, I see lots of forums struggling for activity. In fact most of the forums promoted here are pretty inactive. It's a grim scene & most people who start a forum nowadays are just setting themselves up to be disappointed down the road when their forum never gets off the ground. Why bother? I had fun running a forum during the peak time of their popularity, but now it just seems like a waste of time. I'd rather just be a casual member on a few forums that still have some life to them, but I know one day they'll go stagnant too.
 
No, forums are not dying. Social media has not killed them, nor will it. They each serve separate purposes and only really compete in the vaguest sense of "I have <quantity> of time... what do I do?" (and in that case then all hobbies compete).

If anything forum use has increased by 8% from 2012 to 2016.

Did you actually read the research you linked? My guess is the statistic is misleading because most of the promotion behind that was for companies to open up support forums to leverage their customers as first level support and many have.

Also, social media is only one piece. Reddit is where I see many ex-forum users going and it is now the 4th largest site in the World. If anything is hurting forums that I've seen, it's Reddit.
 
Forums are on the decline, I see lots of forums struggling for activity. In fact most of the forums promoted here are pretty inactive. It's a grim scene & most people who start a forum nowadays are just setting themselves up to be disappointed down the road when their forum never gets off the ground. Why bother? I had fun running a forum during the peak time of their popularity, but now it just seems like a waste of time. I'd rather just be a casual member on a few forums that still have some life to them, but I know one day they'll go stagnant too.
This is pretty much on point for what I've witnessed over the last 5 or so years.

I've got one forum left that is still doing moderately well and that is because it's niche and there is literally no competition. At one point I had a network of over 25 forums that were all pretty active and one-by-one they got picked off by companies opening official forums, social media and Reddit. I've also been a regular on a handful of other forums for things I've been involved with (Ford Mustangs, for example) and even the largest forums in that space have taken a hit and are a shell of their former selves.

Outside of my one performing forum, I had two Xenforo licenses left so I figured I'd give a couple ideas one more go round before I throw in the towel for good. I'm finding it damn near impossible to get people to sign up, even with good discussions happening.
 
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I'm finding it damn near impossible to get people to sign up, even with good discussions happening.
This. I'm convinced that had we not already had a community floating around needing a home, we'd never have gotten SC off the ground. It is very difficult to get the signups, and THEN retain those members. We're lucky that we have a loyal memberbase that goes back years, but most new forums don't have that.

I do blame social media. As soon as Facebook surfaced, there was definitely a massive decline in the number of members signing up to our forums. On the other hand, there are people who are getting fed up with Facebook's privacy invasion techniques and turning back to forum communities, so you never know what could happen.
 
I'm not going to say that they are dying, but things have definitely changed to make it harder to grow a new community.

First, you have social media and the fact everything is aiming to be social media. This has added a HUGE competitor for forums as people have more ways to communicate and interact with each other. Obviously you have Facebook taking a huge chunk of the online conversations away from forums and adding them to a new platform, but even non social media sites are adding profiles, enhanced comments, messaging, etc. for members to interact with each other which removes the need for a forum for those topics.

Second, people are no longer "digging into" forum directories, indexes, etc. to look for that prefect community. They are turning to Google and other search engines to find them their community and running with it. I mean, when was the last time you went past page 3 on a search result, but back in the day I remember searching pages and pages of content to find what I wanted. So this makes it very hard for a new community to get out from under the bigger ones.

While I'm not sure if the overall amount of forum use has changed, I can say that starting a community has gone from a bump in the road to coming face to face with a mountain just to get a foothold.
 
Another factor to consider is this...

Back when forums and message boards were extremely popular, they were often the best source of information for certain niches. As the world became more computer literate, news and other content became more readily available. People don't need forums to find out information in the same way that they used to. In some ways, the internet at large has made them kinda redundent. Of course, there are other reasons to visit a forum - the community aspect where you can talk to like minded people, being able to talk anonymously on the internet without fear of a boss reading your opinions, or getting help with solving something.

Sadly though, the information thing was a HUGE part of it. You can google numerous sources now, and there's the added bonus of being able to put up a question on your Facebook wall if you need help solving something.
 
I did read the article I linked, but the source research is locked behind a paywall (and I don't have a spare $350 US to read it). However even if the numbers are for support forums specifically that's still a bit of useful info. Why? Because it shows that even with options like facebook or twitter where people could go for support (I mean those companies have pages...) they don't. In truth the reason people use forums instead of social media, I believe, has to do with several factors.
1- Ease of use.
Forums can be searched through without too much hassle (either through internal search options or external search engines like google) and that makes finding info considerably easier.

2- Other users.
Everyone on that forum has some connection to that company/product/interest. So maybe they experienced a similar issue and know how to fix it.

3- Privacy.
Posting on a social network under your real name may not be something a person wants to do. I mean if they enjoy certain types of games say they may not want to advertise they play them. (For example a person who likes visual novels may not want others to know they like them due to people thinking they're just looking at porn.) Or it can have adverse effects on careers if you use your real name to talk about politics. (If you're looking for a new job and prospective employees see you going on about politics counter to their own, they may ignore your resume. I know they technically aren't supposed to... but it's very difficult to prove they did it.) So maybe they just don't want to admit they use certain products or that they have issues with them. (I know if someone was talking a product up to me but then was posting/asking for help about it... I'd be a little worried. If they're saying it's so good yet they're having problems with it... is it that good or is it just them?)


I will also point out, as I have before, seeing sites in and around FP is not representative of all forums. There are a huge number of forums that do not use FP. (The roleplay community for one by and large doesn't bother with FP for a number of reasons which I go into here and here.) So you simply cannot say "Forums here aren't doing well so therefore all forums must be dying." it's far too shortsighted a position to take.

Another thing I've mentioned in regards to this topic is that people's perceptions are usually WAY off. People tend to think things are way worse than they are. Especially the more they hear about a particular issue. (In the post I quoted/linked before I showed this point regarding perceptions on what percent of the population is LGBT. People were off by about 17-22% or about 7 times as much. So if people are that far off in that issue, I don't think it's unreasonable to think people would be far off in this issue either.)
 
I seen a downward trend in forum usage starting in 2010 and that's been the trend ever since. Perhaps it's bottomed out or perhaps not but to say things haven't seriously changed for the worse in recent years has not been around forums very long. I'd say anyone trying to start a forum today is working up a very steep hill that might be too steep to climb anymore.

I'll use the Zathyus network(Zetaboards) as an example to show what I mean. Today, there is not one advertising board using that software nor is there an resource/coding forum on there besides the official support board which is a near ghost town today but was an extremely active forum dating around 2005 when Invisionfree was what they were providing as ZB hadn't been released yet. I was once an admin for little over a year of one of the most popular advertising boards on Invisionfree called Madads and got a real front row seat as to how active the network was or wasn't and I watched that board fall into disrepair and inactivity along with all its competitors with no one stepping up to take their spots because there was no need found for them anymore by the people at large. If it was just a case of mismanagement then someone would have taken their spot over and pulled in all the people who want an ad board but they didn't because no one had any need for them anymore because of the impending downward trend in forum usage that was going on.

It's not to say I think no one should try to start a board of their own even now but don't be surprised if it don't work out regardless of how well you pulled the attempt off.
 
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I agree with Zero. 🙂 I don't think forums are dying, nor will they. New ones pop up daily and even sometimes old ones we thought were gone forever re-open and re-surface and go on to continue the success they initially had years ago.

If forums were 'on their way to extinction' companies such as Invision Power and Xenforo would cease to exist as well. They wouldn't both be working hard on their next major version of their software if forums were truly 'on thei rway to extinction' because what would be the purpose?
i think also phpbb and mybb would to, but i totally agree with what you are saying
 
.@VirusZero: I respectfully disagree on the "forums that don't use FP" part because this is the first time I've used FP or anything like it for a site. I've been staff on forums since about 2002 or 2003. Since the early 00's, I've never not been a moderator or administrator of at least 1 community at any one time. I have seen each and every community I've been part of both as staff and as a member decline in activity in later years and it had nothing to do with how the sites were run. (The last one did since it was bought by morons, and that one had a number one google ranking for a popular term).

Something like a Roleplay forum, if it gets off the ground in the first place, is going to do well because people who enjoy this particular past-time (forum roleplay) can't realistically do that on any other platform.

If your niche is one where there are a multitude of platforms, it's going to dilute your potential audience and, therefore, you're not going to see the same level of activity that we seen in say 2006.

Back in 2006, a forum I staffed, one about FPs size which had about 30,000 members and growing, would have up to 100, if not more, people logged in at the same time and actively posting. This was causing new posts to go to the third page of the forum. You do not see that now, and if you do, it's extremely rare.

And 2006/2007 was around the time of Facebook's rise in popularity. I suppose it was Facebook and things like it that helped to open the internet to a whole new kind of user. Maybe some of you are too young to remember, but before FB became popular, being a member of an internet forum kinda made you a nerd. It definitely wasn't popular in society. XD
 
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I seen a downward trend in forum usage starting in 2010 and that's been the trend ever since. Perhaps it's bottomed out or perhaps not but to say things haven't seriously changed for the worse in recent years has not been around forums very long. I'd say anyone trying to start a forum today is working up a very steep hill that might be too steep to climb anymore.

I'll use the Zathyus network(Zetaboards) as an example to show what I mean. Today, there is not one advertising board using that software nor is there an resource/coding forum on there besides the official support board which is a near ghost town today but was an extremely active forum dating around 2005 when Invisionfree was what they were providing as ZB hadn't been released yet. I was once an admin for little over a year of one of the most popular advertising boards on Invisionfree called Madads and got a real front row seat as to how active the network was or wasn't and I watched that board fall into disrepair and inactivity along with all its competitors with no one stepping up to take their spots because there was no need found for them anymore by the people at large. If it was just a case of mismanagement then someone would have taken their spot over and pulled in all the people who want an ad board but they didn't because no one had any need for them anymore because of the impending downward trend in forum usage that was going on.

It's not to say I think no one should try to start a board of their own even now but don't be surprised if it don't work out regardless of how well you pulled the attempt off.
Check out Promotion Addicts. Just brought this forum back recently and looking to get it off the ground (I know it'll probably be a long shot but hey worth a shot) 🙂
 
Check out Promotion Addicts. Just brought this forum back recently and looking to get it off the ground (I know it'll probably be a long shot but hey worth a shot) 🙂
And what does that site offer that this one, TheAdminZone or the 100 other admin forums don't? That's an ULTRA saturated niche.
 
Check out Promotion Addicts. Just brought this forum back recently and looking to get it off the ground (I know it'll probably be a long shot but hey worth a shot) 🙂
And what does that site offer that this one, TheAdminZone or the 100 other admin forums don't? That's an ULTRA saturated niche.
Support specifically for ZetaBoards and Zathyus Network hosted forums? Kinda the whole point of it is to offer a promotion forum hosted on ZetaBoards, which is what Bluezone was saying.. What does ANY forum offer that the next one doesn't? What does YOUR NBA forums offer that bigger sports forums don't?
 
Support specifically for ZetaBoards and Zathyus Network hosted forums? Kinda the whole point of it is to offer a promotion forum hosted on ZetaBoards, which is what Bluezone was saying.. What does ANY forum offer that the next one doesn't? What does YOUR NBA forums offer that bigger sports forums don't?
Was trying to focus on the GOAT niche based on keyword research. I'm finding out, however, that people don't want to actually discuss it but rather just drop their personal preference and move on. Thankfully, I don't have much invested so I won't have any problem pulling the plug on it. Also seeing that that keyword traffic has died down considerably so it's a short time window, too.

Point being, that's the problem with opening yet another admin forum IMO. If you have a well defined niche, cool... how many potential users do you have there? Just trying to give you food for thought.
 
Support specifically for ZetaBoards and Zathyus Network hosted forums? Kinda the whole point of it is to offer a promotion forum hosted on ZetaBoards, which is what Bluezone was saying.. What does ANY forum offer that the next one doesn't? What does YOUR NBA forums offer that bigger sports forums don't?
Was trying to focus on the GOAT niche based on keyword research. I'm finding out, however, that people don't want to actually discuss it but rather just drop their personal preference and move on. Thankfully, I don't have much invested so I won't have any problem pulling the plug on it. Also seeing that that keyword traffic has died down considerably so it's a short time window, too.

Point being, that's the problem with opening yet another admin forum IMO. If you have a well defined niche, cool... how many potential users do you have there? Just trying to give you food for thought.
80 or so users, nearing 2,000 posts for starters, with the intent of posting codes and themes for the ZB platform as well as offer a place for fellow ZetaBoards users to promote their ZB and get assistance with it. That's not to say we don't allow advertising of other forums as well.
 
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