Google to penalize "non-mobile friendly" websites?

[Josh349]

https://www.linkedin.com/pulse/mobile-r ... hn-moffitt

It seems that Google is getting serious about mobile, do you think that a mobile ranking algorithm is due soon?

 

[Quacker Jack]

It would make sense, with the growing mobile market in the world. I imagine this is inevitable.

 

[Scott406]

Recently it was announced that non mobile friendly sites will start to be penalized April 22nd.

Fortunately WPTouch by BraveNewCode is an easy to use plugin that makes your site mobile friendly with a few clicks of a button.

 

[mikesmithnew]

Its not a penalty actually. Google is adding mobile friendly as a ranking factor, so mobile friendly websites will rank better. From the webmaster world, it will be on April 21st.

 

[kevincy]

Its not a penalty actually. Google is adding mobile friendly as a ranking factor, so mobile friendly websites will rank better. From the webmaster world, it will be on April 21st.

That's right. Not penalize, just be as a ranking factor. It's a google trend due to the rapid growth of mobile market.

 

[Brucey]

That's the reason why website must be mobile responsive now.



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[glassmaster]

i've recently switched from a global webmaster to a local one and i tell ya what ... Local search is Almost ALL mobile and a whole different animal.

To do well in local search for local brick and morter business, your site has to be primarily built for mobile and you have to have info such as business hours, and a google map button absolutely positioned. On top of that most of the rankings that matter aren't even organic, they're mostly based on yelp and google+ profile and reviews.