The iConsole is also a dual-boot Linux PC according to its website, so you can run Steam for Linux, Native Linux Games, Windows games with WineHQ compatibility layer or Play on Linux, and it comes with a Controller. This means it is also a Steambox console like device.
Steam has free onlive multiplayer, and its games are cheaper, and are multi-platform meaning you can play it on Windows, Linux, and Mac if there is also a version of the game for two or more operating system.
I think you can also attach a keyboard and mouse, and use it as a standard Linux computer for RTS, FPS, simcity and puzzle games which are better played with a mouse and keyboard because of the accuracy of the mouse and keyboard.
Google Android already has a large library of 3D and HD games like Dead Trigger, Shadow Gun, Riptide GP, Modern Combat, Nova, Asphalt 7, Sonic, and the tons of Emulators for Gameboy, PSX, SNES, N64, GC, etc, so there is no shortage of games for Android unlike Xbox One, PS4 which may have a shortage of games until more get release in the coming years after the consoles are released.
I think this console may attract niche/smaller category gamers who don't want a console, more powerful tablet like the 128GB iPad 4, fast smartphone like the iPhone 5, but want a powerful gaming computer which uses a controller for controlling the game like a console, but with the freedom of Linux, Android, and PC gaming where you can play your games on multiple devices like laptop, desktop, Tablet with a Desktop OS, and free online multiplayer.
iConsole may not sell as much as mainstream consoles, but iConsole is a smaller company which can probably survive by selling fewer consoles, and games since it has less paid staff, and smaller expenses than Sony, MS, and Nintendo.
